Jakarta, April 1, 2024 - The story of Mrs. Sari (42), a mother of three children, has become an inspiration for many. In her efforts to support her family, Mrs. Sari chose to sell meatball soup located in Pondok Arum, Tangerang. Despite facing various obstacles and failures, her unwavering spirit became the key to her success. Facing failure repeatedly did not make Mrs. Sari give up. She confronted every challenge with courage and determination. Although her business journey was halted several times, such as selling fried snacks, chocolate-covered bananas, and the like, Mrs. Sari continued to uphold her dreams and determination to provide the best for her family. "Repeatedly failing to open various businesses, to be honest, was exhausting. Then eventually, the idea emerged to borrow business capital from Esta, with the aim of expanding the existing business. Originally, I only sold meatball soup, but now I've expanded to selling various juices as well." Mrs. Sari made a major decision when she decided to expand her business through a loan from Esta Dana Ventura.

This step was taken with careful consideration, as a step forward in achieving her aspirations. Not only as a means to fulfill capital needs, but the loan also became a crucial turning point in her business journey. Gradually but surely, the meatball soup business pursued by Mrs. Sari began to show positive developments. Support from Esta Dana Ventura was not only in the form of capital but also valuable assistance and advice in managing the business. "Alhamdulillah, now the business is running quite smoothly. Besides being given a business capital loan, Esta also often provides education on how to run a business."

Now, the success achieved by Mrs. Sari is tangible proof that courage and perseverance can lead someone to achieve their dreams. Her inspirational story teaches us that behind every challenge, there is an opportunity to grow and develop. Mrs. Sari, with her struggle, has left a trail that inspires many people to never give up in pursuing their dreams and life goals.